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Emma Bourbon

14 Key Integrations Between CRM & Your Other Business Processes

Have you at any point felt baffled working through dreary cycles that expect you to go to and fro between various frameworks? Since you have carried out a CRM, would you say you are prepared to grow its usefulness, and have it work straightforwardly with different devices and frameworks you use?

Integrations

Operational CRM: what is it?

‍The operational CRM must allow you to manage the main business processes related to the customer (sales, marketing, services, etc.). It follows that the functionalities concerning operational CRM are multiple

Growth

Strategic CRM : Implementing customer acquisition and retention

Strategic CRM focuses on both the acquisition of new customers (Customer Acquisition) and the retention of existing customers (Customer Retention). 

Growth

CRM software: the potential of analytical CRM

Strategic CRM focuses on the customer, his needs and requirements. The objective of strategic CRM software is to continuously collect customer data in two different ways, i.e. with a specific or generic focus, but with reference to a segment. 

Growth

Emma Bourbon

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